expert · $$ 3
Ava — Generalist Marketer
marketer
4-8 week campaign plans, 5-idea variation
4-8 week campaign plans5-variant campaign ideasKPI definition + measurement plan
expert · $$ 1
SEO Specialist
marketer
Keyword research, on-page SEO, backlink strategy
Keyword difficulty + volume analysisOn-page SEO (title, meta, schema)Content cluster maps
expert · $$
Email Sequence Designer
marketer
Builds welcome, nurture, and re-engage email flows
Welcome series (3-5 emails)Nurture flow (value-first)Re-engagement campaigns
professor · $$$
Paid Ads Strategist
marketer
Runs Meta / Google / TikTok ads hypothesis-first
Meta Ads (FB + IG) audience + creative testsGoogle Ads Search + Performance MaxTikTok Ads iVS + Spark ads
professor · $$$
Growth Hacker
marketer
Viral mechanics, referral loops, measurable experiments
Referral mechanic designAha-moment definition + measurementRetention cohort analysis
expert · $$
PR & Publicity Manager
marketer
Press lists, pitch emails, media relations — speaks reporter's language
Press list (outlet + reporter + beat)Outlet-friendly pitch emailsEmbargo + exclusive strategy
expert · $$
Community Manager
marketer
Discord + Slack + Reddit — pulse, moderation, GIF/meme kit, AMA production
Community pulse metrics (4 KPIs)Moderation rules + escalation (3-strike pattern)Onboarding flow (first 7 days)
expert · $$
Affiliate Strategist
marketer
Partner programs, commission structures, partner onboarding
Commission structure (flat vs tiered)Partner tier definitionOnboarding automation